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ASA Spotlight

Day by Day, Year by Year

January 17, 2021 ASA Spotlight ASA
By Lilly Platts Justin and Jade Herl started Diamond H Ranch with 25 females, and through smart, steady management, have built a successful seedstock business.…

Celebrating 30 Years of Perseverance and Publication

November 25, 2020 ASA Spotlight ASA
By Lilly Platts | The in-house production of the Register celebrates a 30-year anniversary and magazine redesign with three original staffers. Cynthia Conner,…

Welcome Our Latest Addition to the ASA Educational Specialist "SimSpecialist" Team, Dr. Jack Whittier of Scottsbluff, NE

By Luke Bowman       |      

Many of you may be familiar with Jack from your tenure in the beef industry either as a producer or your previous work in higher education. Jack's first sale with ASA is Sandy Acres Simmental in eastern Nebraska in mid-February.


A little about Dr. Jack Whittier

Whittier was raised on a diversified livestock and crop farm in Northeastern Utah.  He received degrees from Utah State University and the University of Nebraska. He was on faculty at the University of Missouri for 9 years. In 1995, he joined the faculty in Animal Sciences at Colorado State University where he was the State Beef Cattle Extension Specialist.  During his academic career, he was actively involved in applied research of beef cow nutrition and reproductive management. Jack and colleagues developed some of the first ovulation synchronization protocols that facilitated increased use of timed artificial insemination across the beef industry.  Training graduate students was a key passion for him and watching his students progress into successful careers of their own has been especially satisfying.  In 2014 he was hired as Director of the Panhandle Research and Extension Center for the University of Nebraska located in Scottsbluff, NE. He retired in August 2020.  Dr. Whittier and his wife, Robynn, have two grown sons, two wonderful daughters-in-law and five ambitious grandchildren.  Jack and Robynn also own a small-scale seedstock beef herd to produce SimAngus bulls and replacement heifers.

I cannot say enough about the addition of Dr. Whittier to our already strong team. The expertise amongst this group is immeasurable and unmatched in the industry. ASA is very fortunate to have each of the SimSpecialists that we have. Each of you is well recognized as being the go-to experts on industry knowledge in your given region and are respected as breeders, educators -- and the younger cohort -- the new leaders of the beef industry. Along with these attributes you bring to bear, we want to make sure that you are well-equipped with the tools needed to "hand out the hymnals and preach the gospel" of the ASA. 
Thanks again for all that you do. We'll see you down the road......
Welcome, Dr. Whittier!
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