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Announcements and Events

January 17, 2022
Events ASA

Digital Certificates Now Available

ASA recently made official digital registration certificates available for download. Below are instructions on downloading these certificates. Digital…
January 12, 2022
Events ASA

Join the ASA and IGS at the 2022 NCBA Trade Show

February 1-3, 2022 ASA booth number is #2517 IGS booth number is #2425 Watch for event updates! Register for the 2022 NCBA Convention and Trade Show here.
December 16, 2021
Events ASA

IGS Carcass EPD Updates

by Randie Culbertson, PhD Carcass records on terminal cattle remain rare and highly sought-after phenotypes for National Cattle Evaluation. As the number of…

ASA Spotlight

ASA SimSpecialists Converge in Bozeman

The majority of ASA’s Educational Program SimSpecialists…

Building Balanced Beef at Oak Meadow Farms

by Lilly Platts | Editor’s note: Oak Meadow Farms was…

History Shows the Way Forward

Dr. Bob Hough is a beef industry professional and historian…

Mia Bayer joins ASA

Joins ASA as Youth Programs and Foundation Coordinator

by Lilly Platts      |

The American Simmental Association is excited to announce the hire of Mia Bayer, Ringle, Wisconsin, to fill the role of Youth Programs and Foundation Coordinator. Bayer has extensive experience in breed association programs, and has organized national shows and youth events. For ten years, she served as the advisor to the North American Junior Red Angus board; in this role, she increased event attendance through active outreach and marketing.

Bayer also has an extensive background in the beef industry. As an owner of Country Lane Farms, she and her family run 150 head of Red Angus and Angus cattle. Her husband Scott, oldest son Ty, daughter Calli, and youngest son Tucker, are all actively involved in the operation. Bayer shares, “We have been very fortunate to have had success on many levels, and raising our children in this industry has been truly a wonderful experience and way of life for us. Raising my children in the cattle industry has allowed me to firsthand see the difference that junior breed associations can make in a young person’s life. Youth programs help to build a foundation of confidence and positive work ethic as well as providing the opportunity to make connections with other youth across the country that develop into lifelong friendships.”

She also spent many years as owner and manager of Country Fresh Meats, which involved all aspects of business, including managing finances and coordinating a team of employees.

Bayer currently serves a number of organizations, including the Wisconsin Junior Angus Association as an advisor, the Marathon County Ag Society as a fair board member, the Marathon County Partnership for Progressive Agriculture on the board of directors, and in 2020 she was an executive committee member for the Wisconsin Livestock Expo.

“I am looking forward to my new role of Youth Programs and Foundation Coordinator,” Bayer shares. “I am looking forward to working with the youth of the ASA in and out of the show ring. It is my hope that I can inspire and encourage the youth to not only be seen, but more importantly to be heard. There are some amazing families involved in this association and I’m excited to get to work with them. I’m also looking forward to working with a great group of people on the Foundation board. They are a fantastic group whose fundraising efforts provide countless opportunities for youth and adults both.”


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